?
 
Experience PCC Academics Continuing Education Distance Learning Faculty & Staff Contact
 
Apply Now Click Here
 
 
Back to:
Continuing Education
Home

SBC logo



Small Business Center 

To REGISTER for one of our courses click HERE.
You may register for our seminars up to 30 days in advance. 
To learn more about the Small Business Center click here.   

April

ID#  Course  Dates  Days  Time  Location 
2018-36 How to Start a Small Business 4/12 Th  6p-9p  GS 401 
2018-33 SBC Lunch-N-Learn: There's an App for That...Get Your Business Organized 4/10 T 11:30a-1p Hilton
2018-34 If This, Then That - Automate Your Small Business 4/10 T 6p-9p GS 401
2018-35 Lessons Learned in Entrepreneurship 4/11 W 6p-9p GS 401
2018-37 Identifying and Avoiding Threats to Your Business 4/17 T 6p-9p GS 401
2018-39 Developing Your Marketing Plan 4/18  6p-9p  Emerge 
2018-40 Writing a Business Plan 4/19 Th 6p-9p GS 401
2018-41  Beginning QuickBooks for Business 4/23  6p-9p  GS 402 
2018-42 I Think I've Created a Brand - Now What? 4/24 T 6p-8p GS 401
2018-43 The Name of the Game: Recruit and Retain 4/26 Th 6p-8p GS 401

Register ONLINE! 

May

ID#  Course  Dates  Days  Time  Location 
2018-44 Financial Management 5/1 T 6p-9p GS 401
2018-45 How to Start a Small Business 5/3 Th  6p-9p  GS 401 
2018-46 What is a Balance Sheet?  5/7 6p-9p  GS 301
2018-47  SBC Lunch-N-Learn: Video Marketing: Increase Your Reach 5/9  11:30a-1p  Hilton 
2018-48 Writing a Business Plan 5/10 Th 6p-9p GS 401
2018-49 What is an Income Statement? 5/14 6p-9p  GS 301
2018-50 Digital Marketing Trends in 2018 5/15 T 6p-9p GS 401
2018-51 What is a Cash Flow Statement? 5/21 M 6p-9p  GS 301 

Register ONLINE!

June

ID#  Course  Dates  Days  Time  Location 
2018-58 How to Start a Small Business 6/14 Th  6p-9p  GS 401 
2018-59 Basic Bookkeeping for Small Business 6/19 T 6p-9p  GS 401
2018-61 SBC Lunch-N-Learn: Power of the Inbox 6/20  11:30a-1p  Hilton 
2018-60 Writing a Business Plan 6/21 Th 6p-9p GS 401
2018-56 How to Start a Drone Business 6/26 T 6p-9p GS 401
2018-62 How to Get the Loan You Need 6/28 Th 6p-9p GS 401

Register ONLINE!

July

ID#  Course  Dates  Days  Time  Location 
2018-63  What is a Balance Sheet? 7/9  6p-9p  GS 301 
2018-64 Hands-On Video Marketing 7/10 T 6p-9p GS 402
2018-65 How to Start a Small Business 7/12 Th  6p-9p  GS 401 
2018-66  What is an Income Statement? 7/16  6p-9p  GS 301 
2018-67 Small Business Scams & Data Security 7/17 T 6p-9p  GS 401
2018-79 Intro to Desktop QuickBooks for Business 7/17 T 6p-9p GS 402
2018-68 Writing a Business Plan 7/19 Th 6p-9p GS 401
2018-69  What is a Cash Flow Statement?  7/23  6p-9p  GS 301 
2018-70 Right Research for a Successful Business 7/24 T 6p-9p GS 401
2018-71 SBC Lunch-N-Learn: The Good, the Bad & the Ugly: eNewsletters 7/25 W 11:30a-1p Hilton
2018-72 The Good, the Bad & the Ugly: eNewsletters for Small Business 7/25 T 6p-9p GS 401
2018-73 Marketing Your Business 7/26 Th 6p-9p GS 401
2018-74 Networking: Building Your Business by Leveraging Your Community 7/31 T 6p-9p GS 401

Register ONLINE!

August

ID#  Course  Dates  Days  Time  Location 
2018-75 How to Start a Small Business 8/2 Th  6p-9p  GS 401 
2018-76 Social Media Timesavers 8/7 T 6p-9p GS 401
2018-77 Writing a Business Plan 8/9 Th 6p-9p GS 401
2018-78 Planning for a Healthy Business 8/14 T 6p-9p  GS 401

Register ONLINE!


How to Start a Small Business

Learn key strategies for start-up, financing, and marketing as well as important information about legal issues, licensing, zoning, operations, and more. Discover the resources available to help you start and successfully operate your business. Presenter: Jim Ensor. 3 hours. Cost: FREE

Build Your Art Business: Bookkeeping & Taxes for the Artist

To successfully operate your business, you need to understand Federal and State Tax Reporting requirements. Join us to learn: How to apply for a Federal Identification Number, forms of business organizations, how to choose a paid tax preparer, how to keep good business records, accounting methods, bookkeeping systems, and how to understand the Form 1040 Schedule C. Presenter: Kim Beauchamp. 3 hours. Cost: FREE

Build Your Art Business: Grant Writing for the Artist

This workshop is an introduction to grant writing in which you will learn about the parts of the grant proposal and how to structure a grant proposal. you will also begin to set up your grant proposal. Presenter: Christina Parker. 3 hours. Cost: FREE

The Name of the Game: Recruit and Retain

In order to recruit and retain people, there are four main areas for discussion: 1) Reducing turnover and keeping the best employees; 2) Sourcing potential candidates; 3) Interview processes; 4) Qualities to look for in potential candidates. Presenter: Justin Davis. 2 hours. Cost: FREE


Writing a Business Plan

Success in business begins with a plan. By committing your idea to paper, you face tough questions and identify strengths and weaknesses. Business plans are not just for financing purposes; they are working documents to guide your business. For new and established small business owners, this seminar will start you down the path of small business success. Presenter: Jim Ensor. 3 hours. Cost: FREE 

Risk Management

Do you understand the external and internal factors which affect risk for your small business? Find out how to recognize the common warning signs of risk and how to implement, monitor, and evaluate a risk management plan for you business. Presenter: Megan Jones 3 hours. Cost: FREE 

Small Business Scams & Data Security

Small businesses often feel like they're not vulnerable to scams or data breaches. However, businesses of all sizes are at risk, and the sensitive information scammers want is in nearly every part of every size company. We will highlight common scams targeting businesses, ways a data breach can affect your company and how you can start protecting sensitive information. Presenter: Kayla Gilbert. 3 hours. Cost: FREE 

Planning for a Healthy Business

Discover how you can convert a vague idea into a resource plan. Learn how a business plan helps motivate stakeholders to support your business ideas. We will explain the importance of personal credit and having a healthy relationship with lenders. Presenter: Megan Jones. 3 hours. Cost: FREE
 

Right Research for a Successful Business

NC Live offers a wealth of information for an aspiring business owner. Using the databases such as SimplyAnalytics, IBISWorld, and ReferenceUSA, we will demonstrate how to find information on industries, demographics, and potential competitors and customers. The focus will be on market demographics and industry trends. Presenter: Clark Nall. 3 hours. Cost: FREE 

How to Start a Drone Business

Learn about setting up a successful and legal (regulatory: Federal and State) drone business, what it takes to obtain an FAA-Part 107 Commercial Drone Pilot license, the different types of drone equipment available, and the various market verticals that are profitable. The worldwide market for drones is estimated to top $127 Billion USD within the next two to three years. How much of that market share will you be ready to share in? Presenter: Probyn Thompson III. 3 hours. Cost: FREE
 

Lessons Learned in Entrepreneurship

Brian Hamilton, founder of the tech company Sageworks and the not-for-profit organization Inmates to Entrepreneurs, will be discussing the importance of entrepreneurship in our community and lessons that he has learned through the process of creating and growing a company. 3 hours. Cost: FREE

Is Owning a Business a Good Fit for You?

To answer this question, come learn how to distinguish the myths and realities of small business ownership, start a self-assessment to determine your readiness to become a business owner, and start a plan of action by gathering feedback from family, friends and potential customers. Presenter: Megan Jones. 3 hours. Cost: FREE

Como Iniciar un Pequeno Negocio

Hablaremos de como iniciar un pequeno negocio en Carolina del Norte de cuales son las reglas y requisites a seguir. El grupo podra aprender algunos ejemplos de diferentes tipos de negocios populares. (How to Start a Small Business - We will review how to start a small business in NC and which rules are required. You will be able to work through a few popular types of small businesses.) 

Introduccion a las Finanzas de su Negocio. Hablaremos de los principios basicos de contabilidad y la administracion en un negocio. Se ensenaran diferentes opciones de contabilidad, mantener sus libros y entender los estados financieros. (Intro to Business Finance - Covers some of the basics of small business accounting an financial management. We will discuss topics such as bookkeeping options and understanding financial statements.) Presenter: Holly Yanker. 2 hours. Cost: FREE

Credit Reporting Demystified

Join us to learn how credit reports are used in the underwriting of business loans, how you can apply common business practices and tools to help in proper credit reporting, how to develop strategies to build or improve your business's credit, and how to protect yourself from credit-related scams and know what to do if your business becomes a victim. Presenter: Megan Jones. 3 hours. Cost: FREE

Government Contracting

Scott Barker of the Small Business and Technology Development Center and Ferdinand Rouse of the Purchasing Department of the City of Greenville will present an overview of federal contracting and offer information about how to get started with government contracting, focusing on federal and state procurement requirements. Join us to gain a better understanding of the contracting process with federal, state, and local governments. 2 hours. Cost: FREE

Using Video to Get More Business for Small Business Owners

Getting Your Video Mojo to Attract More Customers! This course teaches you and your team how to be more comfortable in front of the camera for selling your product or service. People identify with people naturally and with brands only after great expense and a lot of people promoting them. It is cheaper for a small business to brand themselves by bringing their most passionate people out front and the owners if possible. Presenter: Martin Brossman. 3 hours. Cost: FREE

How to Develop a Content Strategy for Startup & Thriving Entrepreneurs

Using industry knowledge, you will create and use credible sources for the production of content that will enhance the strategic goals to fuel business. You will produce a strategy for a content calendar that markets and generates leads for products and sales. Learn best practices for your respective industry on how to create and engage content across suitable product platforms to reach the people that want and need your services. Presenter: Dr. Eveangel Savage. 3 hours. Cost: FREE

Downsizing a Business

Whether you wish to downsize your business for financial reasons, economical reasons, or to regain or change the control of your business, this class is for you! We will look at the benefits and issues involved in each area and learn how to evaluate your plan prior to taking any actions. Presenter: Anne Dorsey. 3 hours. Cost: FREE

Payroll & Human Resource Management

This is an area of business that if not done properly, can reap harsh consequences. Implementing the best systems assure one's success. Learn about the responsibilities of Human Resource Management (HRM) and the Payroll Cycle business activities. Presenter: Kim Beauchamp. 3 hours. Cost: FREE

Basic Bookkeeping for Small Business

Learning the fundamentals of bookkeeping is key for a small business owner. We will cover the basic foundation of a good bookkeeping system, how to create controls, and become more familiar with financial statements. Presenter: Anne Dorsey. 3 hours. Cost: FREE

 Intro to Desktop QuickBooks for Business

Get introduced to the QuickBooks accounting software! You must have basic computer skills – how to use a mouse, etc. Instructor: Connie Haithcock or Leigh McOmber. 3 hours. Cost: FREE

 Developing Your Marketing Plan

So you have an idea for a product or service that’s bound to capture the hearts and minds (and wallets) of consumers everywhere! Wait a minute! Have you really determined whether there really is a market for your product or service? This course will give you the means to determine your market and your competition, saving you from a death sentence for your product or service. Presenter: Jim Ensor. 3 hours. Cost: FREE


SBC Lunch-N-Learn

Purchase your lunch at the buffet and join our lunch-n-learn discussions for entrepreneurs and small business owners! Each lunch meeting will feature a different topic and guest speaker. Pre-registration is required. 2 hours. Cost: FREE

Grant Writing II for Non-Profits

For anyone that has already taken Grant Writing I but needs a more in depth look into the subject. Presenter: Dawn Morriston. 3 hours. Cost: FREE

Making Your Mark, Branding Your Business

In this seminar you will be able to understand the root of what makes a brand and differentiate between marketing and advertising. We will discuss and analyze examples of brands and brand creation. You will begin to examine your business for key components of your marketing strategy and begin to develop a marketing plan of your own. Presenter: Marc Morrison. 3 hours. Cost: FREE

Identifying and Avoiding Threats to Your Business

There are literally hundreds of threats that can affect a small business. A new big box store competitor, key employees leaving, rising gas prices, recessions, health problems, new legislation and the list goes on and on. Often, by the time a threat is realized, damage to the business has occurred. We will reveal many common threats small businesses face, assist you in learning how to determine if possible threats currently exist or if they could exist in the near future and most importantly, how to avoid these threats. Presenter: Bob Moore. 3 hours. Cost: FREE

Marketing Your Business

So you have an idea for a product or service that's bound to capture the hearts and minds (and wallets) of consumers everywhere! Wait a minute! Have you actually determined whether there really is a market for your product or service? We will give you the means to determine your market and your competition, saving you from a death sentence for your product or service. Presenter: Jeanne Eury. 3 hours. Cost: FREE

Social Media Timesavers

Do you know that 43% of small businesses dedicate six or more hours per week to social media? While it's important to engage for social visibility and key connections online, we all want to do more in less time. We will teach you how to save time and get back to what you love to do - running your business or organization. Join us and learn the latest time savers and best practices. Presenter: Melanie Diehl. 3 hours. Cost: FREE

I think I've Created a Brand - Now What?

Does your brand accomplish what it needs to and once it does, what do you do with it? While technology has changed the way we market businesses, you still benefit greatly from tried and true branding. How do you evaluate your brand to be sure it's right for your business before you spend precious marketing dollars? And, once you have a good brand, what's the best strategy to move your business forward? We will address what questions to ask yourself in determining if you have the right brand and how to best strategize the next steps. Presenter: Emily Coffman. 3 hours. Cost: FREE

Hands-On Video Marketing

Let's put fingers to keyboards and make some videos! Start by learning why creating videos for marketing is so important and strategies to tell your stories through video. Once you've learned that, it's time to get hands-on and creat. We'll make one video from a template and at least one video from scratch, all of which you'll get to keep and use in your marketing immediately! You should bring behind-the-scenes photos/videos, product photos/videos, and logos. Bringing your own devices (laptop/tablet/phone) is encouraged. Presenter: Bob Mackowski. 3 hours. Cost: FREE

The Good, the Bad & the Ugly: eNewsletters for Small Business

Did you know using the word "newsletter" in the subject line can decrease your email open rate by 18%? However, many businesses and organizations refer to their regular email campaigns as eNewsletters or even worse - eBlasts! Inboxes are exploding at the seams, so how can you get your email campaigns opened, and more importantly, read? We will provide your business with the tools and techniques to improve your open rates, increase your click through rates, and decrease your bounces and unsubscribes. Presenter: Melanie Diehl. 3 hours. Cost: FREE

How to Get the Loan You Need

Gain a better understanding of the lending process and how to make it work for you. We will cover topics such as: what lenders look for and expect with regard to your personal credit, cash flow coverage, collateral requirements, capital injection, and character. Presenter: Robbie Dunbar. 3 hours. Cost: FREE

Networking: Building Your Business by Leveraging Your Community

Small business ownership requires the wearing of an infinite number of hats. The 'building your customer base hat' and 'finding the right partners hat' are two of the most important. However, often they are the most challenging. Ashley Melvill, Director of Business Development for the Downtown Raleigh Alliance, teaches the simple art of utilizing the people around you and leveraging your community to build your business. Presenter: Ashley Melville. 3 hours. Cost: FREE

Financial Fundamentals of Starting a Business

Master the essential of financial management. We will tackle the importance of recordkeeping, basic recordkeeping requirements, basic tax requirements, and the accounting system. Presenter: Kim Beauchamp. 3 hours. Cost: FREE

Financial Management

Want to understand the essentials of financial management? Learn to apply financial management practices, rules, and tools most relevant for small businesses as well as prepare for common business financing needs such as start-up finance, working capital, and fixed asset loans. Presenter: Megan Jones. 3 hours. Cost: FREE

Small Business Bookkeeping Basics

As a small business owner, your books will be your day-to-day compass to success. Learn the fundamentals of bookkeeping so you can move forward with confidence keeping your books or asking the right questions from your accountant! Presenter: Kelly Michaud. 3 hours. Cost: FREE

Content Marketing: It Isn't Too Scary

You know that you need to post on Facebook and all of the other social media networks. That's a great start. Now here's the question: What are you supposed to post there? Local photographer, Bob Mackowski, will help you answer that question and more. You'll learn what content marketing is, how you create and distribute content, and you'll even leave with an action plan on how to get it all started. Presenter: Bob Mackowski. 3 hours. Cost: FREE

Create a Web Page for Your Small Business

Getting your business noticed with Social Media is great. But, are you missing out on having a traditional website? Website creation takes a lot of time, energy, and maybe even money to pay someone to do it for you. Join us to learn how to create your FREE one page website for your small business. You will create a one page site with about.me. Prior to class, you will receive a worksheet that will have a checklist of things you need to bring to class. Presenter: Christina Williams. 3 hours. Cost: FREE

Look Great in the Inbox

With the amount of email being delivered to your target audience, it's crucial to design an email that stands out among the rest. We've compiled the '7 Don'ts" of email design to make sure that when your audience opens your email, they have a memorable experience and want to open again in the future! Presenter: Melanie Diehl. 3 hours. Cost: FREE

Local SEO - Get Your Business Found Locally

Have you heard about SEO, Search Engine Optimization, but don't really know what it is? Need help being found locally on search engines? Let's figure out who and what your business is and then put you on the map with key words that your customers are using to search for you. Presenter: Christina Williams. 3 hours. Cost: FREE

If This, Then That - Automate Your Small Business

IFTTT (If this, then that) is a free online tool that automates actions between websites, apps, smartphones, gadgets and more. Want your tagged Facebook photos backed up on Google Drive? IFTTT can do that! Want your Instagram photos to automatically post to Facebook? IFTTT can do that! Want to automatically save email attachments to the Cloud? IFTTT can do that! Presenter: Christina Williams. 3 hours. Cost: FREE

How to Create a Basic WordPress Website

Learn how to create a basic web presence for your business using WordPress. We will cover the fundamentals of building websites through WordPress including setup, launch, and maintenance, and will discuss popular tools for helping you build a great-looking website. Presenter: Guiseppe Getto. 3 hours. Cost: FREE

Digital Marketing Trends in 2018

Digital Marketing is changing thanks to widespread ownership of smartphones, every-increasing data and video streaming, combined with a cultural desire for digestible and personalized content. Do you know which trend will impact YOUR organization in 2018? How can you jump on some of these trends to get an edge on your competition? You're about to find out...By the end of this session, you'll have a cutting edge on Marketing Automation, Content Marketing, Video, Mobile, and Big Data. Join us as we explore the top trends in digital marketing that we believe small businesses should be paying attention to in 2018. We'll explore each trend and provide some simple ideas for incorporating them into your overall marketing strategy. Presenter: Melanie Diehl. 3 hours. Cost: FREE

What is a Balance Sheet?

Learn how the balance sheet works, what it contains, and where the numbers come from. If you do not understand the very basics of your balance sheet, you are not alone! Simply put, a balance sheet is a snapshot in time of your business assets, liabilities and shareholder's equity. Understanding the balance sheet will help you know your worth so you can plan to make a profit. Presenter: Antonio Bunn. 3 hours. Cost: FREE

What is an Income Statement?

Join us to learn how an income statement works, what it contains, and where the numbers come from. An income statement will allow you to see a picture of your past and present income and expenses, so you can plan to make a profit. Presenter: Antonio Bunn. 3 hours. Cost: FREE

What is a Cash Flow Statement?

You will learn how the cash flow statement works, what it contains, and where the numbers come from. The cash flow statement will allow you to see how cash flows in and out of your business during a given period of time so that you can plan to make a profit. Presenter: Antonio Bunn. 3 hours. Cost: FREE